This lesson is part of the course(s):
French for Marketing
French for Marketing – Terms for Marketing Techniques in French
In this lesson, we cover ten useful terms for different types of marketing techniques or activities in French.
Watch the video as many times as you need, until you feel you can give the French translations as we go!
Review Vocabulary
Review the words from this video:
Part 1
| English | French |
|---|---|
| cross-selling | la vente croisée |
| digital advertising | la publicité numérique |
| digital marketing | le marketing numérique |
| email marketing | le marketing par courriel |
| influencer marketing | le marketing d’influence |
Part 2
| English | French |
|---|---|
| marketing automation | l’automatisation du marketing |
| radio advertising | la publicité à la radio |
| referral | la recommandation |
| traditional marketing | le maketing traditionnel |
| upselling | la vente incitative |
Flashcards
Go Deeper
If you want to expand your knowledge about this topic, explore any materials below.
Marketing Techniques in France: Strategy, Channels, and Cultural Norms
Explore how marketing techniques are used in France, from digital advertising and email marketing to…
Give It a Go!
If you’d like to test your knowledge of what you’ve learned so far, you can select from any quizzes or activities below.
French Quiz – French for Marketing – Marketing Techniques
A quiz to test your knowledge of terms relating to marketing techniques in French.
Congratulations! You’ve reached the end of this topic.
